Last Updated: February 19, 2026
Business Entity: CBA (Command. Build. Achieve.)
Principal Address: Rock Hill, South Carolina
Owner/CEO: Charles Townsend
1. INTRODUCTION AND COMMITMENT TO PRIVACY
CBA (Command. Build. Achieve.) (“we,” “us,” “our,” or the “Company”) respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, safeguard, and retain your personal information when you visit our website, purchase our digital products (eBooks), schedule consultation services, or otherwise interact with our business operations. By accessing our services or providing your information to us, you acknowledge that you have read, understood, and consent to the practices described in this Privacy Policy. We operate in the logistics consulting and educational content industry, serving clients across the United States. Our approach to data privacy reflects our professional standards and commitment to transparency in all business dealings. This Policy applies to all visitors, customers, and users regardless of location, though specific rights may vary based on your jurisdiction of residence.
2. INFORMATION WE COLLECT
We collect personal information that you voluntarily provide when engaging with our business. This includes: (a) Contact Information such as your full name, email address, telephone number, and billing address provided during product purchases or consultation bookings; (b) Payment Information including credit/debit card numbers, billing addresses, and transaction details processed securely through third-party payment gateways (we do not store full credit card numbers on our servers); (c) Account Information if you create a customer account, including username, password (stored in encrypted form), and purchase history; (d) Communication Content including questions, comments, or materials you share during consultation sessions or via email correspondence; (e) Technical Information automatically collected through cookies and similar technologies, such as your IP address, browser type, operating system, referring URLs, pages visited, time spent on site, and device identifiers; and (f) Optional Demographic Information such as your business type, years of industry experience, or professional role that you may provide to help us tailor our educational content. We do not knowingly collect sensitive personal information such as Social Security numbers, government identifiers, health information, or precise geolocation data unless voluntarily provided during consultation sessions for specific advisory purposes.
3. HOW WE USE YOUR INFORMATION
We use the personal information we collect for legitimate business purposes, including: (a) Processing and fulfilling your purchases of digital products and consultation services, including payment verification, delivery of eBook download links, and scheduling appointments; (b) Communicating with you regarding your orders, providing customer support, responding to inquiries, and sending transactional emails such as purchase confirmations and delivery notifications; (c) Improving our products and services based on user feedback, usage patterns, and consultation insights to enhance educational value for logistics professionals; (d) Operating and maintaining our website functionality, preventing fraud, enforcing our Terms and Conditions, and complying with legal obligations; (e) With your explicit consent, sending marketing communications about new eBooks, consultation availability, industry insights, or promotional offers related to logistics and freight brokerage education. You may opt out of marketing communications at any time by clicking the unsubscribe link in emails or contacting us directly. We do not sell your personal information to third parties for monetary or other valuable consideration. We do not use your information for automated decision-making or profiling that produces legal or similarly significant effects.
4. LEGAL BASIS FOR PROCESSING
Our processing of your personal information is based on the following legal grounds: (a) Contractual Necessity, processing required to fulfill our obligations under purchase agreements for eBooks and consultation services; (b) Legitimate Interests – processing necessary for our legitimate business interests in operating our website, preventing fraud, improving services, and conducting analytics, provided such interests are not overridden by your fundamental rights; (c) Legal Compliance – processing required to comply with applicable laws, regulations, court orders, or governmental requests; and (d) Consent – processing based on your freely given, specific, informed, and unambiguous consent for marketing communications or optional data uses. You have the right to withdraw consent at any time for processing activities based solely on consent, without affecting the lawfulness of processing conducted before withdrawal.
5. INFORMATION SHARING AND DISCLOSURE
We do not rent, sell, or trade your personal information to unrelated third parties. We may share your information only in the following circumstances: (a) With Service Providers who perform functions on our behalf, such as payment processing (Stripe, PayPal, or similar gateways), email delivery services (Mailchimp, ConvertKit, or similar platforms), website hosting providers, and analytics tools (Google Analytics). These providers are contractually obligated to maintain confidentiality and use information only to perform services for us; (b) For Legal Compliance when required by law, regulation, legal process, or governmental request, or to protect our rights, property, safety, or the rights of others; (c) In Connection with Business Transfers such as mergers, acquisitions, or asset sales, where personal information would be transferred subject to confidentiality obligations; (d) With Your Consent when you explicitly authorize disclosure for specific purposes. We require all third parties to implement appropriate technical and organizational security measures. We do not share your information with advertising networks for behavioral advertising purposes.
6. DATA RETENTION PRACTICES
We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Policy, unless a longer retention period is required or permitted by law. Specifically: (a) Purchase records and transaction data are retained for seven (7) years to comply with tax, accounting, and legal requirements under South Carolina and federal law; (b) Email addresses and contact information for customers who have made purchases are retained indefinitely to maintain customer relationships and provide product updates unless deletion is requested; (c) Marketing preference data is retained until you unsubscribe or request deletion; (d) Consultation session notes and materials are retained for three (3) years after the session date for quality assurance and continuity of service unless earlier deletion is requested; (e) Website analytics and log data are retained for twelve (12) months before anonymization or deletion. Upon request, we will delete your personal information, subject to our legal obligations to maintain certain records. Account closure requests will trigger deletion of identifiable information within thirty (30) days, excluding data required for legal compliance.
7. SECURITY MEASURES
We implement reasonable administrative, technical, and physical safeguards designed to protect your personal information from unauthorized access, disclosure, alteration, or destruction. These measures include: SSL/TLS encryption for data transmission during website visits and checkout processes; password-protected access to customer databases; regular security assessments of our systems; secure payment processing through PCI DSS-compliant third-party gateways; employee confidentiality agreements and limited access controls based on job function; and secure deletion procedures for data no longer needed. While we strive to protect your information, no electronic transmission or storage system can be guaranteed 100% secure. You acknowledge that you provide information at your own risk, and we cannot warrant absolute security despite our diligent efforts.
8. YOUR PRIVACY RIGHTS
Depending on your jurisdiction of residence, you may have certain rights regarding your personal information: (a) Right to Access – request confirmation of whether we process your personal information and obtain a copy of the data we hold; (b) Right to Rectification – request correction of inaccurate or incomplete personal information; (c) Right to Deletion – request erasure of your personal information subject to legal retention requirements; (d) Right to Restriction – request limitation on processing in specific circumstances such as contested accuracy; (e) Right to Data Portability – request your personal information in a structured, commonly used, machine-readable format for transfer to another service provider; (f) Right to Object – object to processing based on legitimate interests or for direct marketing purposes; (g) Right to Withdraw Consent – withdraw previously given consent without affecting lawfulness of prior processing; and (h) Right to Non-Discrimination – exercise privacy rights without receiving discriminatory treatment. To exercise these rights, contact us using the information in Section 12. We will respond to verifiable requests within forty-five (45) days, with a possible thirty (30) day extension for complex requests. We may require identity verification before fulfilling requests to protect your privacy.
9. CALIFORNIA PRIVACY RIGHTS (CCPA/CPRA)
California residents have additional rights under the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA): (a) Right to Know – request details about categories and specific pieces of personal information collected, sources, business purposes, and third parties with whom information is shared; (b) Right to Delete – request deletion of personal information subject to statutory exceptions; (c) Right to Correct – request correction of inaccurate personal information; (d) Right to Opt-Out of Sale/Sharing – opt out of the “sale” or “sharing” of personal information for cross-context behavioral advertising (though we do not engage in such practices); and (e) Right to Limit Use of Sensitive Information – limit use of sensitive personal information to purposes reasonably necessary for providing requested services. Authorized agents may submit requests on your behalf with proper documentation. We will not discriminate against you for exercising CCPA rights. To submit a CCPA request, contact us via the methods in Section 12 and specify your California residency.
10. INTERNATIONAL DATA TRANSFERS
Our business operations are based in the United States (Rock Hill, South Carolina). Information collected through our website or services may be processed and stored in the United States. If you are located outside the United States, you acknowledge that your information will be transferred to and processed in the U.S., which may have different data protection laws than those in your country of residence. We implement appropriate safeguards for international transfers, including Standard Contractual Clauses approved by relevant authorities where required. By using our services, you consent to such transfers.
11. CHILDREN’S PRIVACY
Our products and services are designed for adults aged twenty-one (21) years and older engaged in logistics and business entrepreneurship. We do not knowingly collect personal information from children under thirteen (13) years of age. If we become aware that we have inadvertently collected information from a child under 13, we will promptly delete such information upon discovery. Our eBooks and consultation services require business maturity and industry experience not appropriate for minors. Parents or guardians who believe we may have collected information from a child should contact us immediately for investigation and remediation.
12. COOKIES AND TRACKING TECHNOLOGIES
Our website uses cookies and similar technologies to enhance user experience and analyze site performance. Cookies are small text files stored on your device that help us remember preferences, authenticate sessions, and understand usage patterns. We use: (a) Essential Cookies necessary for website operation and security; (b) Analytics Cookies to understand traffic patterns through tools like Google Analytics; and (c) Functional Cookies to remember preferences. We do not use third-party advertising cookies for behavioral tracking. Most browsers allow you to control cookies through settings. Disabling essential cookies may impair website functionality and prevent eBook delivery or consultation scheduling. We also employ log files and web beacons for diagnostic purposes. By using our website, you consent to our cookie practices as described herein.
13. CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy periodically to reflect changes in our practices, legal requirements, or business operations. Material changes will be posted on this page with an updated “February 19, 2026” date. We encourage you to review this Policy regularly. Continued use of our services after changes constitutes acceptance of the revised Policy. For significant changes affecting previously collected information, we will provide prominent notice via email or website banner when practicable.
14. CONTACT US
If you have questions, concerns, or requests regarding this Privacy Policy, your personal information, or to exercise your privacy rights, please contact us directly:
Business Name: CBA (Command. Build. Achieve.)
Address: Rock Hill, South Carolina
We will respond to all legitimate requests within forty-five (45) days. For security purposes, we may require verification of your identity before processing requests involving personal information.
This Privacy Policy is effective as of our business launch date (January 14, 2026) and governs all data processing activities conducted by CBA (Command. Build. Achieve.), a South Carolina-based logistics consulting and educational content provider. This document should be reviewed by qualified legal counsel to ensure ongoing compliance with evolving privacy regulations.
